Off-Site Sources

Most AI answers are built from pages you do not own.

GeoShark reads the sources behind each answer, finds the review sites, listicles and forum threads a brand is absent from, and writes the pitch to get it added.

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ChatGPT Gemini Perplexity AI Overview
The Off-Site Sources screen: a list of third-party pages an answer was built from, which name competitors but not the brand, each with a drafted pitch and a deep link to the source.
Sources naming a competitor17Pages an answer was built from that do not mention you.
Route in, verified9Only pages that returned a live submission or contributor page.

In one line

Off-site source work for GEO is getting a brand onto the third-party pages AI engines cite — the review sites, listicles and forum threads that decide a category answer more than a brand's own site does.

How it works

1

It reads the sources

For every answer, which pages the engine built it from, who controls them, and whether a competitor is named where the brand is not.

2

It picks the targets

The pages worth pitching — cited often, on questions the brand loses, and open to a submission or an update.

3

It drafts the pitch

A specific message per page — what to add, why it fits, and the link to the exact source.

What you get

  • The third-party pages behind each answer, ranked by how often they are cited
  • Which ones name a competitor and not the brand
  • A drafted pitch per target page
  • A deep link to the exact source, not the domain
  • Who controls each page — editorial, community, retail
  • The questions each placement would help win

Off-Site Sources, answered

Why does off-site matter for AI answers?

An engine writes a category answer mostly from independent pages — review media, listicles, forum threads — not from a brand's own marketing. If those pages name three competitors and not your client, no amount of on-site work puts the client in that answer. Getting onto the cited pages is the other half of the job.

Does GeoShark send the outreach for me?

No. It identifies the pages, explains why each one matters, and drafts the message. You send it from your own inbox, under your own name — an agency's relationships are the agency's, and a pitch sent from a tool reads like one.

How does it find the target pages?

From the run itself. Every answer carries its sources; Off-Site Sources groups them, keeps the ones cited on questions the brand loses, and drops the ones the brand already appears on or cannot influence.

Which plans include it?

Every plan, alongside On-Site Content, and pitches are not metered on any of them.

The rest of the run

Optimization Directions

The ranked plan, split into on-site and off-site.

On-Site Content

The on-site half — the pages you do own, drafted.

AI Visibility

The citation view these targets are read from.

See the pages an answer is built from.

The sample carries a full Off-Site Sources list for Nike, pitches included. Sign in with Google and read it before you pay.

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